Diageo One rewards 118 App users

Nicholas Oneal
Journalist @New Vision
Apr 16, 2024

A total of 118 business customers from different parts of the country walked home with smiles after being rewarded by Uganda Breweries Limited (UBL) for using the Diageo One App.

Diageo One is a self-service toll that enables business customers to place orders at their convenience and receive them within 24 hours. The  platform allows business customers to earn and accumulate points for all their purchases and prizes are awarded on a monthly basis. Prizes worth sh300m are to be given out for the next six months .

The awards ceremony, which was held at the brewery head offices in Luzira, Kampala saw winners take home fridges, flat screen TVs, smartphones and assorted UBL products.

Andrew Kilonzo, the UBL managing director, thanked the retailers for embracing transformation, citing the ever-changing operation environment and need to stay ahead of trends to be able to manage business in the modern world.

 Emmy Hashakimana, the UBL commercial director, said: "The App also provides multiple benefits to customers, including efficiency as it reduces operational costs enabling us to deliver s superior customer experience." 

He further stated that over 46% of the current customer base with 6,000 customers are using are using the APP effectively to generate orders daily.

 

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